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The Sony Alpha a7 III is a powerful full-frame mirrorless camera designed for both photographers and videographers. Featuring a 24.2MP back-illuminated Exmor R™ CMOS sensor and the BIONZ X™ image processor, it offers exceptional imaging performance with reduced noise and enhanced dynamic range. 

The camera excels in low light, with an ISO range of 50-204,800, producing stunning detail even at high sensitivities. Its Fast Hybrid AF system, with 693 phase-detection and 425 contrast-detection points, delivers fast, precise autofocus, ideal for capturing fast-moving subjects. Eye AF ensures sharp focus on eyes, revolutionising portraiture. The a7 III supports 4K HDR recording with full-pixel readout and no pixel binning, providing cinematic video quality. 

Combining impressive optical performance with lightweight, compact convenience, the Sony FE 28-70mm f/3.5-5.6 OSS makes an ideal everyday lens. The popular 28–70 mm zoom range covers a variety of uses, from landscapes to portraits and snapshots. Built-in Optical SteadyShot image stabilisation keeps images sharp and noise-free.

  • 24MP Full-Frame Exmor R BSI CMOS Sensor
  • BIONZ X Image Processor & Front-End LSI
  • 693-Point Hybrid AF System
  • UHD 4K30p Video with HLG & S-Log3 Gammas
  • 5-Axis SteadyShot INSIDE Stabilisation
  • ISO 204800 and 10 fps Shooting
  • FE 28-70mm f/3.5-5.6 OSS Lens

With 10fps continuous shooting, 5-axis in-body stabilisation, and 14-bit RAW output, it delivers outstanding performance for a wide range of creative applications. Ideal for both stills and video, the a7 III provides unrivalled versatility and precision.

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